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Absolutely EnvironMental

05 Jun 2025
2 min

Environmental Awareness and the 'Snow Yard' Conundrum

As World Environment Day approaches, discussions about environmental issues are widespread, featuring seminars, interviews, and social media campaigns. However, despite these efforts, genuine environmental awareness in India remains limited. There's a significant disconnect between environmental policy rhetoric and real-world practice.

The 'Snow Yard' Phenomenon

  • Location and Creation:
    • Situated near Kishangarh, known for its marble industry.
    • The area is a dumping ground for marble slurry, a byproduct of marble cutting and polishing.
    • Rajasthan produces about 30 million tonnes of this waste annually.
    • In 2008, a large area was designated for dumping slurry by the Kishangarh Marble Association (KMA).
  • Transformation into a Tourist Attraction:
    • In 2014, a viral pre-wedding photoshoot transformed the barren site into an aesthetic destination.
    • The site is now used for film shoots, music videos, and events, with KMA charging access fees.
    • Photographers pay ₹500, while pre-wedding and commercial shoots cost significantly more.

Environmental and Health Hazards

  • Health Impacts:
    • Numerous studies highlight environmental damage from slurry disposal.
    • Disrupted water channels, contaminated groundwater, and air pollution with fine particulate matter.
    • High incidence of health issues among marble industry workers, including throat problems (84%) and breathing difficulties (70%).
    • Prevalence of silicosis, an incurable lung disease from inhaling silica particles.
  • Public Ignorance:
    • Despite health risks, families and tourists visit 'Snow Yard' without protective measures.
    • No official warnings about health hazards are present on-site.

The Larger Issue

The situation at 'Snow Yard' symbolizes India's broader environmental approach: prioritizing spectacle over science and lacking accountability. The site operates unchecked, misleadingly presented as a scenic locale on social media while posing significant health risks.

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