Overview
The article discusses the expanding creative partnership between India and the United Kingdom, emphasizing cultural wealth, youth potential, and a shared vision for a sustainable future.
Key Events and Agreements
- Free Trade Agreement: Ratified by the Prime Ministers of India and the U.K., marking a significant milestone.
- Programme of Cultural Cooperation (POCC): Signed, and it includes five program areas:
- Digital technologies for culture
- Exhibitions and collections
- Performances and events
- Cultural property
- Sustainability
Global Impact and Significance
- The creative arts sector is expected to reach 10% of global GDP by 2030.
- The G-20 New Delhi Leaders’ Summit 2023 emphasized the need for investment in the creative sector.
India's Position and Potential
India is uniquely positioned to lead the creative economy due to its cultural heritage, technology, skilled artisans, and youthful population.
- The creative economy in India is valued at $35 billion, employing nearly 8% of its workforce.
- Six out of India’s top ten creative hubs are located in non-metro regions, reflecting the country's diverse cultural heritage.
Educational and Collaborative Efforts
- India supports a global creative workforce through over 300 universities and 3,000 colleges offering design, arts, and architecture courses.
- International collaborations are crucial for addressing challenges such as skilled labor shortages and integrating emerging technologies like AI and AR/VR.
Strategic Initiatives
- Prime Minister Narendra Modi’s vision for India as a global creative hub involves a focus on education, skills, and international collaboration.
- Royal Enfield’s partnership with UNESCO in the Himalayas focuses on safeguarding intangible cultural heritage and supporting local artisans.
Cultural and Economic Implications
Cultural exchange and international partnerships can strengthen the creative sector, offering healing and unity in a world filled with conflict and uncertainty.
